Small Business Don't Leave Home Without It
S o, as the sun sets on what the business media has christened 'Black Friday'; as the first evening of left-overs settle in our stomachs; as shoppers across the country rest weary feet, pepper sprayed eyes - not to mention the odd gun shot; we find ourselves on the eve 'Small Business Saturday' , a brilliant idea to holiday shop at your local small business and support the success of the life blood of the American economy. It is the best way to truly occupy Wall Street. However, the concept and the catchy, Madison Avenue coined title has been co-opted by American Express . So, tomorrow, when you go to your local merchant to support them, to support the economy, or just to support a great idea, remember the whole media campaign is simply an American Express commercial and the business that you are supporting, more than not, cannot afford to accept the American Express card. Send a real message, pay CASH . W hile we are on the subject of the all mighty dollar, it is impor...